November 1, 2024

Infographic – zendit’s global reach: How we’re revolutionizing Prepaid Services across Continents

zendit’s Global Reach: How we’re revolutionizing Prepaid Services for businesses across continents

Businesses around the world are searching for more methods to incorporate dependable and adaptable solutions into their offerings as the demand for prepaid services continues to rise. Leading this change is zendit, which enables businesses to offer their clients smooth prepaid services, including digital gifts,eSims, and mobile top-ups. Businesses in the US, Latin America (LATAM), Africa, and Europe are gaining from zendit’s creative approach to prepaid services because of its extensive global infrastructure and simple-to-integrate API.

We’ll look at how zendit is assisting companies in these important areas to transform prepaid services in this post.

zendit’s Mission to Strengthen Enterprises

The goal of zendit is to make it possible for companies of all sizes to provide prepaid services without the infrastructure and cross-border transactional complications that are frequently involved. zendit offers scalable, API-driven solutions that help companies increase customer loyalty, expand their product offerings, and generate new revenue streams. Our platform makes it simple for companies to include prepaid services into their operations, giving their customers, wherever they may be, a flawless experience.

Prepaid services are becoming more widely used by companies in the US to satisfy customers who are searching for alternatives to conventional payment methods. With ease, telecom firms, digital service providers, and financial startups may incorporate prepaid solutions into their offers thanks to zendit’s B2B platform.

Transforming American B2B Prepaid Services

In 2023, prepaid services in the U.S. have seen significant adoption across various sectors, particularly in the B2B landscape. U.S. companies will facilitate around $284 billion in B2B prepaid card spending this year, a notable portion of the overall prepaid market, which is expected to reach $468 billion. This includes businesses using prepaid solutions for payroll, employee incentives, and other corporate benefits.

Source: Business Wire

How US firms benefit from zendit:

Providers of digital and telecom services: Make advantage of zendit to offer prepaid plans and mobile top-ups to consumers who want flexible payment options.

Fintech businesses: Utilize zendit’s API to provide digital wallet services that let customers manage their digital assets in real-time and pay for services up front.

The main benefit of zendit’s platform for companies is that it allows them to expand their client base and improve user happiness by providing prepaid services without requiring significant infrastructure expenditures.

Encouraging LATAM business innovation

Prepaid services are becoming popular among businesses looking to target underbanked and unbanked people in Latin America, where financial inclusion is still a major concern. Businesses in Latin America may offer millions of users vital prepaid services like digital payments and cell airtime by utilizing zendit’s robust B2B solution.

In Latin America, the adoption of prepaid services has grown significantly, especially due to increased financial inclusion and digital adoption. By 2023, over 80% of Latin Americans had access to financial services through neobanks and digital wallets, which has led to a surge in prepaid services usage. This includes mobile top-ups, digital payments, and embedded finance solutions that businesses across the region are leveraging to enhance customer experience and expand payment options.

Source: The Paypers

Prepaid services are particularly critical in markets like Brazil and Mexico, where flexible and innovative payment methods such as Pix are driving the adoption of instant payments.

How zendit assists Latin American companies:

Telecom operators: zendit makes it possible for telecom firms to offer dependable and simple mobile top-up services in a variety of geographical areas, including Argentina, Brazil, and Mexico.
Digital service providers: By allowing consumers to manage their payments without depending on bank accounts, businesses can give prepaid access to services like streaming, online gaming, and digital content.

Businesses in LATAM can provide accessible prepaid services by collaborating with zendit.

Fostering African Businesses’ expansion

Prepaid services are essential to linking millions of Africans to digital ecosystems as the continent undergoes a mobile-first revolution. With the support of zendit’s B2B platform, African companies may offer prepaid solutions to cater to a rising clientele that uses mobile payments for regular transactions.

In Africa, the adoption of prepaid services, particularly mobile payments, has grown rapidly. Countries like Kenya and Nigeria lead the way, with adoption rates exceeding 80% and 60%, respectively. The widespread use of mobile platforms like M-Pesa has been instrumental in this growth. By 2023, there were 856 million mobile money accounts across the continent, a surge of 52% from 2020. These accounts are increasingly being used not just for remittances but for a wide array of services, including savings and payments for goods and services.

This rapid adoption is driven by the need for financial inclusion and the simplicity that prepaid services offer in regions with limited traditional banking infrastructure. Small businesses and individuals alike are embracing prepaid services to facilitate transactions in regions where mobile connectivity is high but access to banking services remains limited.

With mobile money accounting for 33% of financial transactions in Sub-Saharan Africa, the growth of prepaid services is playing a crucial role in transforming Africa’s financial landscape.

Source:Next Generation Payments Technology | Ecofin Agency | Prepay Nation

How African businesses are empowered by zendit:

Mobile operators: Use zendit’s API to provide quick and dependable data and airtime top-ups, facilitating customers’ ability to stay connected in areas with sparse financial infrastructure.
Platforms for online commerce: Allow users to pay for services or digital items in advance by integrating zendit’s prepaid services, thereby streamlining the payment process.

For businesses across Africa, zendit offers a scalable solution that supports rapid growth and helps them meet the demands of a mobile-first economy.

Improving Europe’s Digital Services

Prepaid services that are flexible are becoming more and more popular in Europe, particularly among younger customers and companies who want to provide more flexible payment options. In order to fulfill the demands of a consumer base that is becoming more mobile and digital, zendit is assisting European businesses, notably those in the telecom, finance, and digital services sectors, in integrating prepaid offers into their current systems.

In Europe, the prepaid services market is growing significantly, driven by the shift toward digital payments and mobile wallets. By 2027, the prepaid card market in Europe is expected to reach $395.93 billion, growing at a compound annual growth rate (CAGR) of 9.1% from 2023. This growth is supported by the widespread adoption of digital wallets and increasing consumer demand for cashless solutions. Countries like Germany, the UK, and Italy are seeing especially rapid uptake in both prepaid cards and mobile payments.

Moreover, companies like PayPal, Apple Pay, and Google Wallet have a strong presence in the European prepaid space, while homegrown fintechs like Revolut are also expanding rapidly. For instance, Revolut partnered with Stripe to bolster its payment processing capabilities across multiple European countries(

The rise in digital payments is fueled by businesses and consumers alike seeking more secure, convenient, and versatile payment options. The prepaid card market includes diverse applications, such as payroll cards, corporate expense management, and teen/student payment solutions, all contributing to the growth of the B2B prepaid sector.

Source: Business Wire Shaping Influence | Mordor Intelli

How zendit helps firms in Europe:

Telecom companies: Able to swiftly incorporate prepaid mobile services, providing customers more control over their spending and enhancing customer loyalty.
Digital platforms: Prepaid options let customers pay in advance and avoid recurring fees. Businesses that supply digital content, gaming, and streaming services can use zendit’s platform to offer these options.

zendit’s B2B solution makes it easier for European companies to offer prepaid services across multiple markets, ensuring a seamless user experience while minimizing operational costs.

The technology fueling zendit’s International Development

The strength of zendit’s technology is the key to its success. Our highly scalable API-driven platform enables organizations to swiftly incorporate prepaid services without requiring complicated infrastructure. Businesses can provide prepaid solutions with zendit in a variety of areas, catering to a range of use cases, including digital payments and mobile airtime top-ups.

zendit’s primary characteristics make it the best B2B solution:

Global reach: zendit’s technology facilitates cross-border transactions for firms all around the world.
API simplicity: Businesses may quickly add prepaid services to their current platforms by integrating our API, which is made to be simply integrated.
Scalability: zendit’s platform can grow to suit the needs of organizations of all sizes, whether they are small startups or major enterprises.

By leveraging zendit’s technology, businesses can focus on growth while we handle the complexities of delivering prepaid services to their customers.

Looking Ahead: Broadening zendit’s Global Presence

Our goal is still to support companies in growing their prepaid solutions into new and developing markets as zendit grows and in high demand, such as Southeast Asia and the Middle East.

In Southeast Asia, the adoption of prepaid services and mobile wallets is experiencing rapid growth, driven by a highly digitalizing economy and the increasing dominance of e-commerce. By 2025, it is expected that nearly half of the region’s population will be using mobile wallets, with wallet usage growing by over 311% from 2020.

Countries like Indonesia, the Philippines, and Malaysia are at the forefront, where super-apps like GrabPay and Gojek facilitate payments for everyday services, especially in areas with low card penetration.

Digital payment systems, particularly through QR code-based mobile wallets, are transforming Southeast Asia’s financial landscape, as seen with Indonesia’s QRIS system that supports digital payments across 65 million MSMEs(

Governments and fintech companies are working to integrate these systems regionally, with plans for a cross-border payment network to streamline transactions across ASEAN countries(

Source: Oliver Wyman | Tech Collective | EDB Business Talent

In the Middle East, the adoption of prepaid services is experiencing strong growth, driven by digital transformation initiatives and a shift toward cashless economies. Countries like the United Arab Emirates (UAE) and Saudi Arabia are leading the charge, with ambitious goals to reduce cash payments and increase digital payment adoption. The prepaid card market in the region is expected to grow from $56.52 billion in 2023 to $100.84 billion by 2028, reflecting a compound annual growth rate (CAGR) of 11.6%.

Government initiatives are playing a crucial role in this transformation. For instance, the UAE’s Central Bank has launched Aani, an instant payment platform that supports seamless digital transactions across businesses and government entities. This effort is part of a broader push to promote financial inclusion and develop a cashless society.

Additionally, fintech firms like PayTabs are expanding into the prepaid card issuance sector, enabling businesses to offer customizable digital payment solutions.

In Saudi Arabia, the push towards digital payments aligns with Saudi Vision 2030, which aims to make electronic payments account for 55% of all retail transactions. By the end of 2021, 95% of all point-of-sale (PoS) transactions were already contactless, thanks to various digital payment methods.

Source: Mordor Intelli | Research & Markets

In addition, zendit is investigating breakthroughs like cryptocurrency payments and blockchain integration, which will enable companies to provide their clients with even more adaptable and safe prepaid options.

In the future, zendit is still fully committed to supporting companies that want to prosper in the prepaid economy.

zendit is transforming the way companies offer prepaid services internationally. We enable businesses in the US, LATAM, Africa, and Europe to fulfill the increasing demand for flexible prepaid solutions by providing a scalable, user-friendly platform. We encourage companies to collaborate with zendit as we broaden our global presence and learn how we can support their innovation and expansion in the current digital economy.

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